Husk

Husk is a fairtrade brand that sells items made from what would otherwise be waste.

The Brief:
The brief was to create a brand that could be used across a number of materials from bags to mouse mats. The keywords given to visualise were thriving, innovative, fresh, fun, natural and a little bit techie.

What We Did:
We created a simple young and vibrant identity out of just one colour. This allowed the icon to be used in positive or negative when branding items. The icon is an organic representation of the business ethos.

The Result:
All in all we believe we created an identity that perfectly says thriving, innovative, fresh, fun, natural and a little bit techie.